
Joe Pettigrew · Group Chief Commercial Officer · L+R Hotels
AI LOBBY TALK
Recorded in person across Europe with hotel CIOs and CTOs — what's working, what's not, and what they're betting on next. Hosted by Jason Noronha.
AI Lobby Talk ✨
Hosted by Jason Noronha
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Joe Pettigrew · Group Chief Commercial Officer · L+R Hotels
Joe Pettigrew · Group Chief Commercial Officer · L+R Hotels
L+R's Group CCO and creator of Inverse Distribution Theory on how AI-mediated discovery reorders the hotel funnel — why the shelf shrinks to three recommendations, guest experience moves upstream, and operational excellence becomes the most effective form of marketing.
EPISODES

Joe Pettigrew · Group Chief Commercial Officer · L+R Hotels


Mike Rawson · CIO · citizenM

BE ON THE SHOW
If you're a CIO or CTO at a European hotel group deploying AI, we'd like to record with you — in person, where your business actually runs.
TALK TO US
30 minutes with the founder — what production-grade AI orchestration looks like at your scale.